Notice: The following blog post is totally sarcastic. Please, know that I am being extremely sarcastic, tongue-in-cheek if you will.
What is going on around here? Really.
What is all of this fascination with social media? Why would anyone want to use this fad which seems to be all anyone talks about anymore?
I, for one, think you should avoid social media like the plague in business. It’s fine for after work, fun, and for kids, but not for legitimate businesses. You see, a company is serious business unlike this social media.
I propose to you five reasons to hide social media on your website. Enjoy!
1. Because we all know that social media isn’t a legitimate marketing strategy
After all, we know that a Super Bowl ad is way more effective than social media, right?
Stats: Ford Explorer launch on Facebook more effective than a Super Bowl Ad
2. Because no one is actually on social media and would care
Okay, there are probably a few people on Facebook or Twitter, but really, they don’t care about your company or brand.
Stats: 1 Billion users on FB. If Facebook were a country it would be the world’s 3rd largest and 2x the size of the U.S. population
90% of people trust online recommendations from people they know
3. Because kids are the only ones on social media
Kids are the only ones who really use social media.
Stats: 69 percent of parents said they are currently “friends” with their children on a social media site
65% of Facebook users are 35 or older.
4. Because when you are on social media, customers only complain
They only thing people really does with social media is complain.
Stats: 90% of consumers trust peer recommendations—and many peers are on social media—only 14% trust advertisements.
5. Because no one really reads your website on a mobile device
No one gets on the internet with their phone. Really? People are too busy for that!
Stats: Over 200 million people access Facebook via their mobile phone.
Twitter use on mobile devices has increased by 182% in the past year / 37% of active users on Twitter use their phone to tweet
more stats: https://snaphop.com/2012-mobile-marketing-statistics/
Now, if you have to have social media icons on your website, hide them! Tuck them away in the corner of your website towards the bottom of the page. Make sure no one can really see them.
You don’t want people thinking you are serious about social media.
Resources:
Why do you tweet?